$26B
USDT on TRON, April 2021.
My part: I led marketing at TRON DAO.
Source: The BlockBooking first conversations
Find the story you can prove.
I help everyone find what's true and say it so the right people get it.
What changes when you hire me.
Without a clear story
- Every pitch starts from zero.
- Ten ways to say what you do.
- Claims nobody can check.
- Demos that leave buyers unsure.
With one
- Every pitch starts from proof.
- One line your whole team uses.
- Claims with receipts.
- Buyers who know what to ask next.
Confusion is the expensive option.
One true story. Every audience.
What's true about you
- Customerssee why you're different.
- Partnersknow how to sell you.
- Investorscan repeat your case.
- Your teamtells it the same way.
Reasons to believe you.
In 1878, Muybridge's cameras caught a galloping horse with all four feet off the ground. Every claim here has proof like that.
519M
USDT on TON, about two months after launch, 2024.
My part: I led brand and communications at TON Foundation.
Source: The Block$270M+
In Franklin Templeton's on-chain fund on Stellar, March 2023.
My part: I led PR and communications at the Stellar Development Foundation.
Source: Franklin Templeton2B
BitTorrent installations, announced August 2020.
My part: I was the press contact on the announcement.
Sources: Cointelegraph, Business Wire
1 of 4
Start with a Sprint.
A defined project that ends in a story and its words.
Admit one leadership team
Narrative Strategy Sprint
You leave with
- Your strongest credible position
- A clear story for each audience
- Proof behind every claim
- A plan to test it
Fee: scoped after a first conversation
How it works
- Understandthe business, the buyer, the problem.
- Find the evidencewhat you can prove, and what you can't.
- Make the choicesposition and story, with your leaders.
- Express the valuein the channels you already use.
- Test and refinewith the people you need to reach.
Length: set to the problem
Talks that make technology make sense.
Keynotes, panels and workshops on trust and complexity.
AI Lately podcastComing soon on Spotify.